G35 Coupe V35 2003 - 07 Discussion about the 1st Generation V35 G35 Coupe

Dealers are making a healthy profit

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Old Sep 4, 2003 | 08:04 PM
  #1  
Fiebru's Avatar
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Dealers are making a healthy profit

I got one of those Consumer Reports car price reports and learned the dealer is making a very healthy profit. On my car, for example, $4,471. Here's the profit breakdown:
Base MSRP: $3,066
Holdback: $912
Premium: $311
Aero: $76
XM: $55
Splash Guards: $51
This adds up to a total of: $4,471
Don't you guys think this is too much money to give away, even for this hot car?

 
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Old Sep 4, 2003 | 08:20 PM
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Re: Dealers are making a healthy profit

Supply and demand. As long as there are boneheads willing to pay MSRP, then the dealers will gladly take their money.

By the way, at this point in time, it's fairly easy to get a substantial discount off of MSRP, even for the 6 speed coupe.

 
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Old Sep 4, 2003 | 09:45 PM
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Re: Dealers are making a healthy profit

I paid invoice for all of my options, and less than $750 over Invoice on the base car. They didn't take much from me...

G

2003.5 Black w/ Willow G35
Premium / Sport / Aero / Winter / Navi / Tint
 
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Old Sep 4, 2003 | 10:23 PM
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Re: Dealers are making a healthy profit

ON THE COUPE???? ....or.... the...."4".... door :-(

.....not that great of a deal. Riverside CA, would give me 500 over invoice on anthing combo I wanted.

<P ID="edit"><FONT class="small"><EM>Edited by WRAH on 09/04/03 07:27 PM.</EM></FONT></P>
 
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Old Sep 4, 2003 | 10:43 PM
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Re: Dealers are making a healthy profit

Ford dealer makes $15,000 on every Navigator. They don't even give a loaner probably because they would need to drive the loaner all the time while their ford is in the shop.

 
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Old Sep 4, 2003 | 10:46 PM
  #6  
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Re: Dealers are making a healthy profit

I personally am in the sedan- perfect for me right now. Nah, I paid $250 over invoice on mine, but it was an interesting situation-- it was the only one with everything I wanted available within the surrounding states, so they had to do a deal with St.Louis to get it. I got them to comp the transport fee, too, so technically I'd paid $250 under invoice.

My cousin got the "under $750" mentioned above at the same dealership on the coupe, but we ended up paying something like $650 over invoice on it. We also bought three cars within 3 months, so they were being somewhat kind to us. We didn't pay over invoice for any options, but gave them 650 over invoice for the car.

G

2003.5 Black w/ Willow G35
Premium / Sport / Aero / Winter / Navi / Tint
 
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Old Sep 5, 2003 | 02:29 AM
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Re: Dealers are making a healthy profit

You guys REALLY need to clarify if you are talking coupe or sedan. Most would assume you are talking coupe since this is the "Coupe General" forum.

If you are talking sedan, it is no biggie to get a discount. Dealers were quoting me $500 over invoice back in May over the phone....no negotiating at all on Sedans. However, after visiting 10 dealers in So Cal and getting no where on the Coupe, it was very clear that I would have to pay msrp to get the car I wanted. I even cancelled orders a couple times and the dealers would offer me no incentive whatsoever to purchase from them. Best offer I got was free lifetime oil changes. If you read the posts on this board, that was the experience most So Cal'ers had. A few got some discount.

 
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Old Sep 5, 2003 | 03:01 AM
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Re: Dealers are making a healthy profit

Yup, MSRP (in April).... I was willing to go down to San Diego, and up to San Francisco from L.A for a discount, no luck,

 
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Old Sep 5, 2003 | 04:25 AM
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Re: Dealers are making a healthy profit

MSRP is what you'll find in SoCal. Nothing else. There is absolutely no chance you will get it below. The dealership I'm at wont even give it lower to thier own employees!! Its unbelievable how much demand there is for the G35 coupe in SoCal.

 
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Old Sep 5, 2003 | 05:17 AM
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Re: Dealers are making a healthy profit

same as up here in northern california.. most people are still paying MSRP, not because they're idiots, but it's cause that's what the price is.. but there are some dealers that are willing to budge, only wit the AT, though.. good luck just finding a 6MT..

like i've said before, it's all about location and demand in that area..

 
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Old Sep 5, 2003 | 09:32 AM
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Re: Dealers are making a healthy profit

Yeah, I dealed with 4 different dealerships in so cal and they weren't going to budge on lowering the MSRP. You take it or not.....and if you don't someone else will.

 
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Old Sep 5, 2003 | 09:52 AM
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Re: Dealers are making a healthy profit

You CA. guys need to move North East. Great deals on cars here! (Though I am in Ohio, not NE) If its MSRP or nothing order your car from another East dealer! Tell you dealers there that you can order back East. See if they won't give you a break then.

 
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Old Sep 5, 2003 | 10:14 AM
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Re: Dealers are making a healthy profit

I think the edmunds.com "true market value" is pretty realistic...I would work with that...

 
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Old Sep 5, 2003 | 03:50 PM
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Re: Dealers are making a healthy profit

Another example of how we get screwed on everything in So. Calif. Highest prices on everyting. Thats one reason the Gov. is being recalled, but that's another story!

I bought my coupe in April and there were no deals - MSRP only. Dealers seemed to be getting a good supply of cars though; but they sold immediately. When I saw exactly what I wanted on the lot, I bought it, no wait.
Now the situation may be a little better. If you call all around the country, call Grubbs, or use a broker or buying service, you may be able to get a deal. If you are patient and find a hungry dealer, you will make a good deal!!!!


 
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