Just finished the Ariel Atom Experience on Wednesday. My GF, brother and sister all chipped in to get this for my birthday this year. I must say its definitely something you must experience at least once in you life.

Overview:
Although others had nothing but positive things to say about the program, my GF and I were a little skeptical about the whole program, when we first got there, things looked a little sketchy, nothing but a canopy setup along side a trailer.

Once things got started our impression of the event quickly changed from a skeptical one to a positive one. The event organizers and staff were great, they made an effort to learn everyone's name and engaged in conversation between laps and joined us for lunch where we got to know them a lot better.They also tried to ensure there was minimal downtime and maximum track time.

The thing that impressed me the most about the AAE was how they treated the spectators, there were only 2 of them, my GF and another drivers wife(Olga). Although the AAE does not promote not deter spectators, they treated them as well as they treated the drivers who were participating in the event. They had no problems providing lunch for Olga and my GF. They even allowed my GF to ride shot gun in the pace car during the last event of the day. To top things off, they let both my GF and Olga ride as passengers during the hot laps.

The Ariel Atom Experience is definitely a top notch event and organization.









The pace car was an M3

 

Those cars must go like snot!

 

Peter, what an awesome birthday present.

I bet you still have the grin on your face. Sounds awesome.
Wayne

 

Sounds great Peter.... brings back memories from last year.

 

Sounds like you had a great birthday Peter.

I was highly impressed by the service provided by AAE at our event last year as well. The staff were excellent and everything was well organized. I was equally impressed by the entire set up they had, from the tent, change area, meals etc.

 

+1......
Congrats Peter.......That's one terrific present.

Colin.

 

Where did you do it Peter?

 

Matt, it was probably at Shannonville Motorsport Park in Belleville, Ontario. They are running a few days there in July.
Here is AA website: http://www.arielatomexperience.com/Tracks.aspx

 

Thas correct, I did it at the Shannonville track on Wed, just after Canada day. No traffic just after the holiday which made the commute bareable.

 

Very cool - a good friend of mine was there the same day, you might have seen his 335i.

 

wow! they must be raking in the dough from the new higher fee's because it used to be a cooper.

lots of fun at that event. i would have liked to have gone again for a full day... but i wasn't too thrilled at the new prices they came up with.

 

That's for sure!!!

 

^+1

We're spoiled with the intro pricing I guess.

 

LOL.... yeah I suppose you're right.
IMO, as the price goes up I expect more of a driver training focus.

 

I would agree with that along with increasing track time- driver / student / car ratios etc.