Question: what is the Infiniti symbol supposed to represent?
Joined: Apr 2005
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From: Birmingham AL
Question: what is the Infiniti symbol supposed to represent?
I've seen in a few posts that the Infiniti symbol is Mt. Fuji. The first time I saw the symbol I was 12 years old, when the local dealership purchased a franchise. At the time, I figured it was supposed to be a road disappearing into the horizon; i.e., a road stretching into infinity.
So, has the Mt. Fuji thing been corroborated? Or is it merely like my own idea, a supposition?
So, has the Mt. Fuji thing been corroborated? Or is it merely like my own idea, a supposition?
Originally Posted by trey.hutcheson
I've seen in a few posts that the Infiniti symbol is Mt. Fuji. The first time I saw the symbol I was 12 years old, when the local dealership purchased a franchise. At the time, I figured it was supposed to be a road disappearing into the horizon; i.e., a road stretching into infinity.
So, has the Mt. Fuji thing been corroborated? Or is it merely like my own idea, a supposition?
So, has the Mt. Fuji thing been corroborated? Or is it merely like my own idea, a supposition?
The shape was altered for marketing purposes but If you look at the Calculus Mathematical Symbol "INFINITI" is very close to our cars' symbol. It is used for calculating derivitives which = infinite or endless numerical calculations.
I guess the Infiniti marketing team want the general public to have endless expectations of the cars they produce.
Originally Posted by Chico
...but If you look at the Calculus Mathematical Symbol "INFINITI" (sic) is very close to our cars' symbol....
I'm not sure I'm imaginative enough to see the Infiniti logo in the math symbol for Infinity.
Originally Posted by SaltiDawg
The generally accepted symbol for Infinity is a "lazy eight" - not to be confused with the Ranch cattle-branding symbol for the Lazy Eight Ranch.
I'm not sure I'm imaginative enough to see the Infiniti logo in the math symbol for Infinity.
I'm not sure I'm imaginative enough to see the Infiniti logo in the math symbol for Infinity.

Common sense dictates that the word "Infiniti" next to the symbol that looks like an incomplete / altered "lazy eight", could be referring to INFINITY.
I am not stating a fact, just my thoughts of what it could be.
Here's what the ad agency for Infiniti had in mind ...
http://news.lippincottmercer.com/cgi...ewnews?1000046
http://news.lippincottmercer.com/cgi...ewnews?1000046
that articel says "the unusual spelling assured the proprietary usage of the name, while the elegant logo was derived from the symbol for infinity"
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Originally Posted by Mike995134
Here's what the ad agency for Infiniti had in mind ...
http://news.lippincottmercer.com/cgi...ewnews?1000046
http://news.lippincottmercer.com/cgi...ewnews?1000046
Joined: Jun 2002
Posts: 30,341
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From: Cambridge, Ont. Canada
Originally Posted by Chico
Thank You. Very good article. I gues I wasn't wrong after all. 

Cool Chico. I always thought Mt.Fuji had a hand in it. Not so.
Thanks Mike995134 for posting. Now we have the story.
C.




